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Slow Island Guide to Ibiza
September and October bring a refreshing change to Ibiza. The weather is cooler, and the island's hotspots are quieter, making it the perfect time for a relaxed visit.Read more -
The 2024 America's Cup in Barcelona at Sir Victor
This 2024, the 37th edition of America's Cup LOUIS VUITTON, the pinnacle of yacht racing, sails into the sunny city of Barcelona.Read more -
Sir Hotels is coming to London
After searching near and far for our next neighborhood, we are excited to announce that Sir Devonshire Square, our newest Sir Hotel, will be opening …Read more -
A night to remember at Sir Victor
On a warm summer evening in Barcelona, Sir Victor hosted a private dinner to celebrate "Shifting Landscapes," a mesmerizing performance and sculpture.Read more -
Sir Hotels x Amsterdam Art Week
With the sun shining and the weather warming up, there's no better time to get into the creative spirit than during Amsterdam Art Week from 29 May to…Read more -
MR PORTER Ibiza is now open
The first pop-up concept of MR PORTER Steakhouse, Bar & Lounge (Amsterdam, Barcelona, Ibiza & London) by The Entourage Group has opened its doors at …Read more -
City Stays in Full Bloom
Spring is finally here. If you're craving a weekend away or planning for the upcoming bank holidays (like we are) – here’s the perfect way to make t…Read more -
Your Private Paradise In Ibiza Awaits
Looking for the perfect island getaway with friends? You can now book our entire luxury hotel, grand penthouse, or even a whole floor just for you an…Read more -
Contemporary Dutch Design at X BANK
Alongside our two Sir properties in Amsterdam, Sir Albert and Sir Adam, we also have a unique concept store. Nestled in the heart of Amsterdam, you’l…Read more -
TEDxAmsterdam women at Sir Adam
We’re celebrating International Women’s Day with a special partnership with TEDxAmsterdam Women at Sir Adam.Read more -
Foam Art Wall Takeover at Sir Adam
If you're staying with us in Amsterdam from February to May, you'll have a chance to see some amazing work at Sir Adam by up-and-coming photographers…Read more -
A Curator’s Guide to Foam Museum in Amsterdam
Nestled against the picturesque Keizersgracht, Foam Museum in Amsterdam has become a destination for Dutch and international photography lovers. We j…Read more -
City Insider Interview: Kriticos, The Book Club founder
In the heart of Amsterdam, where canals weave tales of their own, there exists a haven for bibliophiles – “The Book Club”, a book club for people who…Read more -
Meet our Hide & Seek DJ’s ft Their Favourite Sounds
Kick-back and relax to one of these poppin’ playlists by our musical pals, all DJ’s from our Hide & Seek crowd. Each artist is also a friend of ours …Read more -
10 Years, 10 Amazing Memories
We're getting closer to our 10-year anniversary and it's giving us all the feels. From our first Sir Hotel in Amsterdam to our community-building eff…Read more -
Monopol’s Guide to Berlin Art Week
We're excited to join Monopol, a leading contemporary art publication in Germany, to dive into Berlin Art Week.Read more -
The Diverse Agency’s Guide to Amsterdam Pride
The streets are bright. Air electric. And we’re finally back with our next City Insiders series to meet inspiring locals who share their unique persp…Read more -
Manifesting a Fulfilling Summer in Ibiza
Ibiza has that alluring spirit. Whether it’s Es Vedrà rising from the Mediterranean or sunrise beats lingering from Patcha. There’s something that dr…Read more -
Community and Art Healing at Sir Adam
Last month was Mental Health Awareness Month and we worked with Amsterdam’s Arthood Collective to host Art Therapy Sessions at Sir Adam around awaren…Read more -
A Weekend in Ibiza: Exploring Some of Our Favorite Places
Summer in Ibiza is an absolute dream. The nightlife, picturesque beaches, mesmerizing sunsets, and fresh island dishes make it a must-visit destinati…Read more -
A Work of Art: Interview with Floor Bijkersma
Spend an afternoon with Floor inside her sunlit studio in Amsterdam.Read more -
Amsterdam's Top Design Stores: A Must-Visit Guide
Amsterdam is home to not one but two Sir properties, Sir Albert in De Pijp and Sir Adam in Noord, it's also a hub for design, with a thriving creativ…Read more -
Fashion Film Festival At Sir Adam
Inside our studios at Sir Adam, we hosted a panel talk by FFFA, the Fashion Film Festival Amsterdam, on Representation in the Fashion Ecosystem and N…Read more -
Stewww’s Guide to Kings Day
As part of our new City Insider series, we set out to experience the wildest celebration in Amsterdam with Osborne as our guide, the founder of Steww…Read more -
Discover the Beauty of Ibiza Off-Season
Why Spring is the Perfect Season for a Last-Minute HolidayRead more -
TIJN's Takeover & Top Tracks
Tijn recently stopped by Sir Adam to share some fresh sounds off his new 'Blijf jij hier vannacht' album during a Sony Music takeover, and we couldn'…Read more -
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PACT on the Future of Creativity
Get to know PACT – a much-needed platform giving young and underrepresented creative talent the stage they deserve.Read more -
Hide & Seek's Fall Starter With Jimmy Woo
Earlier this month, we teamed up with iconic Amsterdam nightclub Jimmy Woo for the second edition of Hide & Seek – a night for the city’s mischievous…Read more -
DJ Thabo on the Power of Music and Community During ADE
Meet Thabo, a multi-hyphenate: entrepreneur, label owner at Home Again, and talented Berlin-based DJ.Read more -
3 Must-Sees From Unseen Amsterdam 2022
Don't miss the 10th edition of Unseen Amsterdam's photography fair, happening 16-18 September at Westergas.Read more -
Monopol's Elke Buhr's Top Tips for Berlin Art Week 2022
Top tips for Berlin Art Week 2022, from Monopol Magazine's seasoned editor-in-chief.Read more -
3 Rooftop Cocktails To Stretch Your Summer
Thirsty for even more summer? Try mixing these patio-perfect cocktails straight from The Rooftop at Barcelona's Sir Victor. All a toast to our favori…Read more -
3 DJs You May Not Know, But Should
Meet the DJs we're welcoming for Amsterdam Pride together with DJ Mag, each performing a set broadcast live straight from the canal parade.Read more -
Jimmy Woo X Sir Hotels present Hide & Seek
On June 29, we teamed up with Amsterdam's iconic nightclub club, Jimmy Woo, to host Hide & Seek – a party that felt like the perfect comeback to what…Read more -
Our Amsterdam Art Week 2022 Unmissables
Our top three picks for Amsterdam Art Week events you won’t want to miss.Read more -
5 Questions for Citizen Magazine
The beautiful new indie magazine is dedicated to documenting Black nuance, culture, intellect and aesthetics, created by Black thinkers and creatives.Read more -
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2022 Words of Wisdom
As we're coming up on a new year, we asked some of our coolest friends in all our cities for some info on what is coming in 2022. They shared the bes…Read more -
The MR PORTER Barcelona Opening Party
A night with Alba Paul, Marta Torne, Axel Torra, Guillermos Lasheras and more.Read more -
Nights Out at Sir Victor
Join us at Sir Victor to groove to some of the best DJs Barcelona has to offer while you sip surprising cocktails.Read more -
Inside Unseen Amsterdam 2021
Don't miss this year's incredible Unseen Amsterdam photography fair, taking place 17-19 September at Westergas. Scroll down to learn more about this …Read more -
Sir Guides: Barcelona Edition
At our Barcelona hideout we've created a shortlist of some of our favorite spots in the city. Get inspired and enjoy everything Barcelona has to offe…Read more -
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Words of Wisdom For International Women's Day
To mark International Women’s Day, we asked our most intrepid and inspiring female friends to tell us about the women who influenced their life and t…Read more -
Our Wellness & Beauty Friends in Amsterdam
We've curated a list of local Amsterdam friends who will help you relax and reset from the comfort of your own room when you stay at Sir Albert or Si…Read more -
The Rooftop: DJs on Top
Join us on The Rooftop at Sir Victor to groove to some of the best DJs Barcelona has to offer while you sip surprising cocktails and taste healthy di…Read more -
20 Rooms, 20 Designers at Amsterdam’s Sir Albert
A private holiday shopping experience in 20 hotel rooms at Sir Albert, curated by X BANK. Scroll down to see the pictures of our event.Read more -
Say Hello to Our New Art Studio in Amsterdam
At Sir Albert—our rendevous spot in the De Pijp district— now you culture vultures have more culture to devour. Introducing the Sir Art Studio, an ev…Read more -
Pop Art by Tadej at Sir Adam
Tadej Oblak's musical works of art at Amsterdam's Sir Adam are just as colorful as the artist himself. Get to know the story of the art and artist.Read more -
How to Do a Sound Bath at Home
Want to try a meditative, de-stressing sound bath, but don’t know where to start? The host of our Sir Explore sound bath experience in Amsterdam, Sta…Read more -
The Hidden Meanings of Sir’s Illustrations
You may have noticed that each Sir hotel has its own illustration, but you may not have thought twice about the meaning behind each. UK artist Marcus…Read more -
Our Home Wine Tasting Guide
While we can't dine out quite like we used to, we have an idea for something you can do at home with your quarantine crew: a home wine tasting. Our f…Read more -
Words of Wisdom from Astrologer Alexander von Schlieffen
[13 Nov. 2020] We've asked one of our dear friends Alexander von Schlieffen, Berlin-based astrologer and former host of our Food For Thought event se…Read more -
Artist Johannes Schön's Guide to Berlin Art Week
The Berlin-based artist Johannes Schön is the new shining spark in the Berlin art scene and a long-standing cultural expert who knows where to go and…Read more -
Ibiza's Sir Joan Presents: Private Hotel
An entire Ibiza hotel to yourself and your friends.Read more -
Sir Guides: Ibiza Edition
At our beautiful private paradise in Ibiza, Sir Joan, we've created a shortlist of some of our favorite spots on the island. Get inspired and enjoy e…Read more -
Buy Art, Give to Doctors Without Borders
Introducing Prints Without Borders, where you can donate to Doctors Without Borders with your purchase of an exclusive art print. Scroll down to see …Read more -
Sir Guides: Hamburg Edition
At Sir Nikolai, we've created a shortlist of some of our favorite spots in town. Get inspired and enjoy everything Hamburg has to offer.Read more -
No Art Hotel's 24-Hour Hotel Takeover
See the photos of No Art Hotel at Amsterdam's Sir Adam.Read more -
Sir Guides: Amsterdam Edition
At Sir Albert and Sir Adam we've created a shortlist of some of our favorite spots in town. Get inspired and enjoy everything Amsterdam has to offer.Read more -
Listen to DJ Tennis' Room Party Playlist
DJ Tennis came by Barcelona's Sir Victor for a private room party, and he made a playlist for our Spotify so the party didn't have to stop.Read more -
Listen to Marvin & Guy's Room Party Playlist
After their private room party at Barcelona's Sir Victor, DJs Marvin & Guy made us a playlist of their set and answered a few questions for us about …Read more -
Inside Amsterdam's Music Scene with PRUNK
We have a new exclusive monthly music session at Amsterdam's Sir Adam with PIV Records, the local house label and platform for emerging artists. We a…Read more -
The Sir Guide: Holiday Edition
Some of our most cultured friends share their holiday season go-tos in Amsterdam, Barcelona, Berlin and Hamburg.Read more -
The Sir Guide: Amsterdam with Moksi
The Dutch musical duo behind Moksi, Samir and Diego, just hosted a wild private suite party at Sir Adam to celebrate ADE. The party seems to follow …Read more -
How To Do Amsterdam Art Weekend 2019
We talked to our friends behind the incredible art event to hear what not to miss.Read more -
Halloween in Ibiza with The Voodoo Club
A look into our magical night with the Voodoo Club.Read more -
How to Do Barcelona’s LOOP Film Festival 2019
Carlos Durán, one of the festival’s co-founders, tells us what to look out for this year.Read more -
5 Questions for Wekaforé Jibril
Ahead of our Halloween party at Ibiza’s Sir Joan with The Voodoo Club, we asked party host, designer and musician Wekaforé Jibril about what we can e…Read more -
3 Questions for Designer William Fan
We had a chat with one of fashion’s most hyped German talents ahead of his pop-up shop at Hamburg’s Sir Nikolai.Read more -
A Barcelona Must: Tierra Trágame
We had a chat with Jose, a founder of one of our favorite Barcelona spots in our neighborhood, to get to know more about what makes the food speciali…Read more -
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September on The Rooftop at Sir Victor
Groove to the best local DJs by the pool on The Rooftop at Sir Victor, our hideaway above Barcelona. And don’t miss the pitch-perfect food and drink …Read more -
Monopol's Elke Buhr Tells You How to Do Berlin Art Week 2019
Celebrating the very best in contemporary art, Berlin Art Week (11—15 September 2019) is a major highlight on the city's cultural calendar. Whether y…Read more -
4 Questions for Barcelona’s Radio C/C
Get familiar with The Rooftop at Sir Victor’s amazing music programming partner.Read more -
Taste the Best of Barcelona on The Rooftop
Our beautiful food and drinks menu in Barcelona is ready for you.Read more -
Sir Cares: Now in Barcelona
We're saying thank you to our newest city with the new Sir Cares partnership between Sir Victor and Photographic Social Vision.Read more -
Sir Victor’s Impressive Art Collection
Nearly 25 local Catalan artists contributed pieces to the hotel’s many spaces.Read more -
August on The Rooftop at Sir Victor
Groove to the best local DJs by the pool on The Rooftop at Sir Victor, our hideaway above Barcelona. And don’t miss the pitch-perfect food and drink …Read more -
Introducing Sir Explore Barcelona
The Barcelona edition of our experience service is now here.Read more -
July on The Rooftop at Sir Victor
Join us on The Rooftop at Sir Victor for great bites, even better cocktails and jams by Arnau Obiols, Satta. B, Dani Setti and more.Read more -
The Sir Guide: Berlin with Stickle
Our friend Stickle, the very talented Berlin-based producer, just hosted a private party in a room at Sir Savigny to celebrate his brand new playlist…Read more -
The Sir Victor Opening Party
See the video and photos from our wild opening party in Barcelona.Read more -
June on The Rooftop at Sir Victor
Join us on top of Barcelona for music sessions from our favorite artists. On the lineup: MboDj, Troya, Doc Moods, Mia Margetic and more.Read more -
The Sir Guide: Ibiza with Javier Aparicio
Our artsy friend of Art Projects Ibiza has a few recommendations for you.Read more -
5 Things We Learned from Astrologer Alexander von Schlieffen
Takeaways from our dinner in Hamburg with the German astrologer and artist.Read more -
May on The Rooftop at Sir Victor
Join us on top of Barcelona for music sessions from our favorite artists. On the lineup: Ari Up!, Tamarindo, Miscelánea, Virginie and more.Read more -
4 Questions for Artist Billie Clarken
We caught up with Berlin artist Billie Clarken at Sir Savigny to talk celebs, sculpture and the state of contemporary art.Read more -
To Sir, With Love: Artist Floor Bijkersma
The talented Amsterdam artist wrote us a letter updating us on her latest happenings.Read more -
A Few Fun Facts About Berlin
Berlin is full of wonderful surprises, and we see it every day from our outpost, Sir Savigny. Here are some surprising facts about the city we love.Read more -
How We Named Each Sir Hotel
Adam, Albert, Joan, Nikolai, Savigny, Victor. Each Sir has a unique name, and there’s an interesting story behind them all.Read more -
The Sir Guide: Hamburg with Natalie Franz
We asked our very cool Hamburg friend Natalie Franz, the founder of the sheet mask brand MAGICSTRIPES, for her go-to spots in the city. Here is Natal…Read more -
A Few Fun Facts About Ibiza
Sir Joan, our private paradise overlooking Ibiza’s port and Old Town, is open for the 2019 season. Here are some surprising facts about the island we…Read more -
Our Magical Night with A’DAM Music School
Last night, we brought together Amsterdam's creative community for a special, heart-melting show.Read more -
The Sir Guide: Barcelona with Dean and Amandine
With Barcelona’s brand-new Sir Victor now welcoming guests, we asked the delightful minds behind one of our favorite bars in the neighborhood, 14 De …Read more -
A Few Fun Facts About Barcelona
We've been loving getting to know Sir Victor's city. Here are some of our favorite fun facts that we've picked up along the way.Read more -
Listen Up: DJ Titia’s Amsterdam Playlist
Check out our newest Spotify playlist inspired by the city of Amsterdam, brought to you by our friend DJ Titia.Read more -
The Victor Behind Sir Victor
Barcelona’s Sir Victor is almost here! We’re celebrating the soft opening of the hotel by highlighting the person the hotel is named after: Catalan w…Read more -
3 Questions for Author Mirna Funk
We’ve been lucky enough to host award-winning Berlin writer Mirna Funk for two of our Books & Booze events at Sir Savigny for some inspiring stories …Read more -
3 Questions for Film Multi-talent Mo Asumang
To ring in this year’s Berlinale Film Festival, we hosted a Female Film Cocktail at Berlin’s Sir Savigny. The creme de la creme of Germany’s film sce…Read more -
3 Questions for Spiritual Teacher Aude Barras
Sir Joan, our magical Ibiza hideaway, is getting a little more magical this spring thanks to Aude Barras.Read more -
The History Behind Sir Albert
As you might have already figured out by our diamond Albert pin, Sir Albert is closely linked to the diamond industry and has some amazing history. H…Read more -
The Sir Explore Guide to Christmas Markets
We designed three special holiday editions of Sir Explore—our personalized experiences with our most creative friends—so you can make a new memory in…Read more -
A Few Fun Facts About Amsterdam
While we at Sir have an ongoing love affair with a few cities, Amsterdam stole our heart first and refuses to let go. The Dutch have life figured out…Read more -
Say Hola to Sir Victor
We’re thrilled to finally announce that we’re cutting the ribbon on our newest hotel on February 15, 2019! It’s our sixth Sir hotel and our second in…Read more -
The Best of Berlin’s Kantstraße
Our very own Sir Savigny is located in Berlin’s cultured Charlottenburg district, right on the neighborhood’s famed thoroughfare Kantstraße. Named af…Read more -
Sir Explore: Our Friends, Your City Guides
Have you ever traveled to an unfamiliar city and a local showed you something incredible that you can’t find in a guidebook?Read more -
A Few Fun Facts About Hamburg
Hamburg is quite a city. Located in northern Germany and the country’s second-largest city, it’s full of wonderful, weird cultural traditions and kin…Read more -
Sir Albert's New Mural by Adele Renault
Amsterdam’s Sir Albert got a gorgeous makeover thanks to artist Adele Renault! Using a four-story lift, Renault independently hand-painted a giant mu…Read more -
Sir Guides: Berlin Edition
We're back at Berlin's beautiful Sir Savigny! Use our Sir Guide to get inspired and plan your personal cultural getaway.Read more